“A corporate history book from Greenwich Publishing is the ultimate stealth tool for marketing and brand building. Presenting a professionally crafted story in the warm, friendly and relaxing medium of a book, it flies below the radar of readers’ defenses and stands out in this age of fast-moving digital media.” —W. John Hostnik, Jr., President & Publisher, Greenwich Publishing Group
—W. John Hostnik, Jr., President & Publisher, Greenwich Publishing Group
A high-quality corporate history book is a unique statement about your company: subtle and inviting while at the same time extraordinarily powerful, timeless and enduring—particularly in an era where so much corporate messaging rushes past in the form of here-today, gone-tomorrow advertising spots, highway billboards or web pages that value the quick hook over the story expansively told.
To your readers, your corporate history book will function as an exciting and vividly realized chronicle of the people, events, values and culture that shaped your organization. But Greenwich never loses sight of your reasons for publishing your story in this form: your book must also function as a stealth marketing tool. It must deliver key messaging to key constituencies, but it must do so in a way that’s subtle and credible enough to be received without skepticism and with maximum believability.
As crafted by Greenwich Publishing Group, your book will not look and sound like it came from your corporate marketing department, but it will consistently reinforce the messaging you’ve worked so hard to create.
All good books invite readers to luxuriate in a world that intrigues them. All good marketing materials position their companies effectively. Our corporate history books effectively draw on the best of both media to celebrate your accomplishments, validate your strategies and solidify the integrity of your brand.
Contact Greenwich Publishing Group to learn more about how our complete business book publishing services can strengthen your corporate branding strategy.